Living Goods

Ouganda Uganda

Living Goods supports and empowers individuals to improve the health of their community and make a living for themselves.

Living Goods leverages a network of Community Health Promoters (CHPs) to bring healthcare products and services directly to the homes of poor communities. Living Goods strives to reduce childhood deaths through four low-cost high-impact focuses: simple treatments for common diseases, nutrition, family planning and healthy pregnancy, and money-saving household products. Studies have found that Living Good’s approach has reduced under-5 mortality by over 25 percent in target areas. This model has proven cost effective, with an annual cost of less than $2 per person reached, as well as sustainable, due to sales of products covering the cost of goods and CHP salaries. In Uganda, Living Goods partners with BRAC, for whom it provides strategy support, product selection and procurement, mobile technology, and financing. This report includes data analysis of activities carried out by Living Goods in partnership with BRAC Uganda. Monitoring Report

The Challenges

Les Challenges

In Africa, there are only 2.3 healthcare workers per a population of 1,000, compared to 24 per 1,000 in the Americas
Experts estimate that it would require 4,000,000 more health workers to meet the existing need
Many poor consumers seek care and products from private outlets. Retail prices for vital drugs reach up to 350% of factory cost

Key facts Éléments Clés

Age Range Âge ciblé 0 — 24 0 à 24 ans
Beneficiaries Bénéficiaires 1,825,109 (Living Goods UGA)
3,252,000 (BRAC UGA)
1 825 109 (Living Goods UGA)
3 252 000 (BRAC UGA)
Sectors Secteurs Health Santé
Staff Personnel 196 196
Budget Budget $ 3,452,000 (Living Goods UGA)
$ 3,886,297 (BRAC UGA)
$ 3 452 000 (Living Goods UGA)
$ 3 886 297 (BRAC UGA)
Year established Lancement 2007 2007
(2017 data estimates) (Donnés;es estimées 2017)

Key Programs

Programmes principaux

Community Health Promoters

CHPs deliver health services and high-quality medicines directly to the homes of children in need. CHPs are equipped with knowledge to educate families on how to prevent the leading causes of children’s mortality: malaria, diarrheal disease, and pneumonia. In addition, CHPs offer advice on maintaining a nutritious diet, share tips for keeping a newborn on the right track to healthy development, and suggest life-saving products to customers that match their families’ needs.

To better manage their target area, CHPs are equipped with Living Good’s mobile app, which gives them the ability to diagnose and advise the best course of treatment for sick children, as well as to monitor pregnancies. The app also allows for Living Goods to monitor its impact and keep track of the CHPs performance.

Low Cost-High Impact Products

Living Goods provides CHPs with low-cost highimpact products to sell to families, who would otherwise have little access to medicines and basic household supplies due to high prices and low local supply. These products include simple treatments for malaria and diarrhea, safe delivery kits, fortified foods, clean cook stoves, water filters and solar lights.

Living Goods’ recent gold standard evaluation found that drug prices were 17 percent lower at local providers in areas where Living Goods operated. The evaluation also found that there were 50 percent fewer counterfeits drugs on the market, making it even easier and safer for families to access the health products that they need.

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